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DANIEL ABERNETHY Director, Sales and Events in WEST DES MOINES, Iowa

Hotel:Des Moines SheratonJob DescriptionProfile:FLSA: ExemptLocation: PropertyTelecommute: LimitedBonus Eligible: YesDirect Reports: Yes - MultipleReports To: General ManagerEquipment: Cell Phone allowancePrimary Purpose:The primary purpose of the Director, Sales and Events position is to provide full cycle sales leadership from top line revenue generation, qualifying, negotiating, and closing business for the assigned property, client support, and site visits.Work Performed:The Director, Sales and Event will be tasked with the following duties, responsibilities, and assignments:Manageproperty level Sales and Events associates (including Event Sales Managers, Event Service Managers, and/or Sales Administrative Associates)by ensuring Associates understand employment practices, recommending employment decisions and corrective action, supporting performance management, and implementing disciplinein accordance with Atrium's Core Values;Recruiting, interviewing, hiring, and trainingAssociates;Aggressively pursuingall appropriate business opportunities within designatedDirector, Sales and Eventsassigned accounts or segments including responding to leads, customer solicitation, and relationship building. Achievingindividual and team productivitygoals;Planningand executingclient site visits, on-site client negotiations and meetings, and pre- and post-conmeetings;Functioningas a key leader of the Revenue Strategy Team along with the General Manager and Director of Revenue Management, helping to develop the pricing, inventory, and marketingstrategies;Functioningas the liaison between the property and the Enterprise Sales Organization, communicating strategies and hotel information, and countersigning all salescontracts;Actively engagingin the local community as it benefits the hotel, via approved memberships in organizations, charitable activities, and business communityevents;Unless the hotel is part of the shared service marketing department, theDirector, Sales and Eventsis responsible for all hotel marketing, ensuring the content and appearance is current, accurate, and optimally represents the hotel. Hotel Marketing includes all print and digital marketing, catering menus, social media posts, online reviews, and all content (text, images and videos) on brand and third-partywebsites;Providingfinancial leadership of the sales function to include forecast Group and Catering Revenue, participatingin annual budget process, preparingfor and participatingin financial reviews at property level and above as well as updating the property Strategic SellingGuidelines;Conductingand/or participatingin the required company standard meetings, including but not limited to daily Operations stand up meeting, Business Review Meeting, Revenue Strategy Meeting, Credit Meeting,BEOmeeting, Budget Meetings, and weekly Staff/Executive Committeemeeting;Managingthenegotiated Transient segment with support from Atrium NationalSales;Hosting orparticipating in proactive sales initiatives and events; andAny and allother work as required to complete the primary purpose of the position.Qualifications: Required Prior Experience: 5+ years of hotel or industry related experienceProven performance achieving individual and team sales productivity goalsPreferred Prior Experience: 5+ years of hotel sales and marketing experience3+ years successfully directing a sales, catering or similar teamA strong working knowledge or experience with the Group, Negotiated Transient and Social Event segmentsRequired Education: Bachelor's degree in related field or equivalent experienceRequired Technology: Demonstrated experience with industry specific sales programs including Microsoft Office, Delphi.fdc, and/or CI/TY, particularly in detailing Banquet Event Orders (BEOs)Preferred Technology: Working knowledge of ProfitSword forecastingWorkdayTravel: 5% travel requirementRequired Physical: 8+ hours at a desk/computerCompetencies: (38) ORGANIZATIONAL AGILITYKnowledgeable about how organi